News
KBAT Announces New Alliance With Helix Media To Deliver Crisis Communication Training
The media – both the traditional means and social media – plays an undeniable role in shaping the public’s perception. It serves as a double edged sword which can make or break your brand name, and if it was mishandled in time of crisis – ‘bad news’ can spread like wildfire. Therefore, it is critical for organisations to have a crisis management plan in place to handle the press and influence the public opinion. Holding to this belief, KBA Training Centre (KBAT) is collaborating with Helix Media Pte Ltd to deliver Crisis Communication Training on the 30th October 2014 in Singapore.
Organisations often tend to place primary focus on the operational and legal aspects overlooking the communication components when a crisis strikes. To bridge this gap, KBAT seeks to value-add its training offering by partnering with Helix Media to leverage on their expertise in public and media affairs and develop a training programme that aims to enhance the personnel’s communication skills as well as the overall organisation’s communication plan.
The training is a professional development one-day course designed for executives from onshore/offshore management, ship owners, diving company management personnel, operators, managers or communication personnel who may be called upon to deliver key messages to the public. It will be intensive and interactive training that starts off with the fundamental overview of a crisis, skills and strategy tips and training, case study reviews and lessons learnt as well as group ‘role-play’ with TV- interviews staged.
“We’re thrilled to partner with Helix Media who have extensive experience of any crisis situations in the shipping industry. In times of crisis, we know that any delay in communicating might cause negative speculation and result in social outrage, and is therefore crucial to convey timely information to relevant stakeholders. Ultimately, we aim to educate the importance of being honest, humble and transparent on what has happened, why it happened and the remedies made,” said Mr. Darren Brunton, Managing Director of KBAT.
“Helix Media is delighted to be involved with KBAT, whom we’ve known for some time and have such an impressive reputation in the markets. We look forward to bringing in a training element that complements and enhances their portfolio of courses. A practical, hands-on set of skills and techniques with which companies can equip their front and backline professionals to manage a crisis amid media and public scrutiny, and avoid subsequent reputational disaster,” said Mr. Edward Ion, Managing Partner of Helix Media.
For further information regarding course fees and scheduled dates, please contact KBA Training Centre by calling +65 6542 4984, email safetyadmin@kbassociates.org or visit www.kbatraining.org.
Last Thursday, Oyster Diving transformed Mercers Lake into a hauntingly unforgettable underwater realm for their inaugural Halloween Scuba Party. Approximately 20 intrepid divers plunged into the darkness, weaving through a mesmerising scene of spectral decorations, glow sticks, and eerie underwater pumpkins.
After the thrilling night dive, participants gathered to feast on a ghoulish spread of pumpkin soup, chilli con carne, and decadent fudge brownies, perfect fuel for the frightful festivities.
With a resounding success, Oyster Diving is excited to announce plans for this event to become an annual tradition. Next year, look forward to a fully licensed bar and live music, promising an even spookier celebration under the moonlit waters.
Join us next Halloween for an experience that promises to be a haunting delight!
Find out more about Oyster Diving at oysterdiving.com.
After a two-year tour of UK art galleries, community spaces and aquariums, the Shark Trust’s acclaimed Oceanic31 exhibition takes its final bow at the Royal Geographical Society later this month. And the unique collection of artwork, depicting 31 species of oceanic sharks and rays, donated by 31 artists, is now open for bids from art lovers and shark enthusiasts. The online auction, launched today, will close on the 7th December at 8pm (BST). The money raised will support the Shark Trust Oceanics Programme.
People can now bid on 27 of the artworks by visiting this website:
https://superstars-auctions.com/sharktrustauction
It is a chance to own a beautiful piece of original art and to support the Shark Trust. The timing of the auction also means that these would make a very special Christmas gift for any shark-lover.
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- Bigeye Thresher Shark by Janina Rossiter
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- Carcharodon carcharias by Jimmy Higgs
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- Croc VR 2030 by Tom Mead
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- Oceanic Whitetip by ATM
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- Silky Street by ScapaJoe
The diversity of pieces mirrors that of the sharks and rays they represent. You can bid on paintings, digital creations, sculptures, mixed media and more. You can pick your favourite artist or species of shark. Or you can select the perfect artwork to make a statement in your home or office. Whichever you choose, you will be supporting the work to protect these amazing animals.
One of the pieces of art has been selected to be auctioned live by Steve Backshall at the For the Love of Sharks event at the Royal Geographical Society in London on the 29th November. In addition to this, two further pieces will be raffled at this event, giving people a chance to win an incredible piece of shark art. For the Love of Sharks is the Shark Trust’s flagship evening. A night to celebrate sharks. Steve Backshall is the headline speaker at this event that will see other prominent shark advocates join him on stage.
Tickets for the event can be snapped up here:
https://thesharktrust.org.uk/Event/flos24
Those that would like to see the Oceanic 31 exhibition have one final chance. It is being displayed at the Pavilion at the Royal Geographic Society from 26th November until the 7th December. Entry is free.
Find out more here:
https://www.rgs.org/events/upcoming-events/oceanic-31
Paul Cox, Shark Trust CEO, Said “This exhibition has given us the opportunity to reach out to a new audience. And inspire more people with the wonderful sharks and rays on which our Big Shark Pledge campaign is based. We are immensely grateful to the 31 artists who have worked so hard to create these works.”
Bid for your favourite Oceanic 31 artwork here:
https://superstars-auctions.com/sharktrustauction
Banner Image: Smooth Hammerhead by Alicia Hayden
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