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Diving into the Gift of Choice

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A guest blog by Chad Sinden

Chad Sinden is a PADI Master Scuba Diver Instructor and owner of Ocean Fox Dive Centre, a PADI ® Dive Centre in The Bahamas. His journey to becoming a diving professional has been anything but easy, yet despite all odds he continues to choose to dive-in to seek adventure and save the ocean every single day. Here is his story.

 My mission is to inspire others to feel good about themselves regardless of their challenges and to fall in love with the ocean. An ocean full of magic and wonder. If I can inspire just one person with my own challenges and failings, then I have succeeded.”

While I have been a PADI Open Water Dive Instructor since 2009, a PADI Master Scuba Diver Trainer since 2019 and the proud new owner of the PADI Dive Centre Ocean Fox Dive Centre, I wasn’t born loving the ocean.

I’ve been lucky enough to introduce a wide range of people to the beautiful underwater world. Regardless of age or ability, my goal is always the same with my diving students—to teach them to love the ocean and encourage them to explore and protect it. I am a firm believer that there truly is nothing more magical than the planet we live on and the contributions you as an individual make to it.

My love for sharks and the underwater world, that I am blessed to explore as a diver, arose from a time in my life where the world held no magic, wonder or mystery above the surface.

In fact, my journey to get to this point has been anything but magical. But my challenges and choices have led me to find sanctity at sea.

Learning to Love the Water, and Myself

I was born with a rare medical condition called ‘Poland Syndrome’, which left me without my right-side pectoral muscle or lateral muscle, made my right hand smaller than the left and gave me webbed fingers on my right hand. My medical condition also left me with severe depression, anxiety and a lack of confidence for most of my young adult life.

I also grew up with a fear of water. I nearly drowned three times before I was 16 and didn’t learn to actually swim until I was 25. And getting in the water with sharks? No thanks!

At the age of 11 my family moved to Australia. While we were surrounded by the New South Wales oasis of green valleys, I remained scared of the ocean and life there was anything but easy. We were illegal immigrants and were very poor. We first lived in a 30-foot-long caravan before moving into a small house that didn’t even have a real toilet.  But looking back I realise this prepared me to deal with less than ideal living conditions in years to come.

When I moved back to the UK as a young adult, I got run over by a drunk driver and was left with severe brain swelling, amnesia and post-traumatic stress that took me three years to recover from.

But my time at hospitals also led to my journey as a PADI Professional. It was at a hospital in Northhampton that I did my first PADI Discover Scuba Diving experience. Shortly after I went on to become a PADI Open Water Diver at Stoney Cave near Leicester. My instructor on that course inspired me to start my own journey to become a PADI Open Water Instructor. I had discovered a whole new world beneath the surface and had fallen in love with the ocean.

The ocean and all its inhabitants accepted me without question. I found home. I found peace. All the struggles I went through did not define me underwater.

A World of Underwater Adventure

Soon after diving into a life underwater, I discovered my passion for megafauna.

I remember the first moment a huge shark glided past me and looked me straight in the eyes. At first, I felt completely powerless and all I could do was stare back. But then that transformed into a beautiful moment of mutual curiosity and respect. A moment of connection between two species who realise they don’t want to harm each other. It is a moment that I will remember forever and I never felt more alive.

I eventually quit my full-time career as an electromechanical engineer to pursue ocean conservation. This led me to the beautiful Fiji Islands, where I volunteered for four years teaching reef conservation and scuba diving to international volunteers and indigenous locals. I was also there in 2016 when the devastating Category 5 Cyclone Winston devastated the island nation. But I will never forget the hospitality and kindness that was given to me by people there who lost everything. They taught me a valuable lesson in hope and kindness.

After continuing to work for many dive centres around the world, I found myself in the Bahamas in 2018. I invested my small life savings into 10% of a dive centre on the beautiful island of Eleuthera in the Bahamas. It was the biggest financial risk I had ever taken.

Finding Shelter and Hope in a Dive Centre

After two years of working at this dive centre, and for reasons beyond my control, the relationship with the other owner had taken a turn for the worse and I was looking for ways to get out of my partial ownership.

At the same time, the global pandemic upended the dive industry and my livelihood. Tourism was shut down in the Bahamas and we entered one of the strictest lockdowns in the world. From Monday to Friday each week we were not allowed to leave the house, not even for food or medical care. The hospitals were simply over run on and the beautiful beaches we were surrounded by were now off limits.

After five months of zero income, a depleted savings account and a maxed-out credit card, I had to give up the small house I was renting and moved into my trusty 22 yr. old Toyota Rav4. It then dawned on me that the dive centre I used to work at was empty. The company couldn’t close or function due to all facilities being shut down.

The wetsuit racks became my wardrobe. The retail floor of the shop became my bedroom. And the occasional crab would become my roommate while the crickets sang to me all through the night.  I lived off generosity of friends family and locals.  And I reminded myself how lucky I was in comparison to those who suffer worse than me.

But I would still cry myself to sleep wondering if I would ever see my family again. I wondered how on earth I would pull through. I hit rock bottom, but reminded myself that I don’t go down without a fight, ever.

I began to formulate a plan to borrow money to buy the remaining assets of the dive centre. Since the banks were not lending, I made a list of every person and company I knew of affluence who I had met over my career that could be in a financial position to help me. I created a business plan for the dive centre and pitched it to everyone on the list. I expected zero response, but to my surprise I had three offers within a month! People recognised the importance of continuing shark interaction training and, more importantly, the excellent professional reputation I had attained from years in the industry.

But the hard times weren’t quite over yet. I managed to return to the UK after eight months of solitude, only to be put through another four-month lockdown with my family. In total, I had now spent more than 12 months without a single paycheck. But hope in my dive centre kept me going.

Diving into New Opportunities

I eventually returned to the Bahamas and reopened the dive centre in March this year. Things were slow at first. I found myself having to apologise to guests as they entered the dive shop and saw my bed leaning up against the wall and my clothes next to the wetsuits and a gas cooker in the corner. But my guests were very understanding. In fact, the tips this year have been the best ever!

Miraculously, we have had a successful season this year despite all the uncertainty and are looking forward to next year being one of our best years ever!

I’ve moved out of the dive centre and into a new home. The bills are paid. The dive centre has teamed up with the beautiful Cape Eleuthera Resort and Marina and are looking forward to becoming a PADI 5 Star Resort and Dive Centre very soon.

Since taking over this dive centre, life has been on the up for both myself personally and professionally. After a whole year out of the water, I am now back diving with my favorite animals on the planet—sharks—and teaching others to love these beautiful creatures as well.

From humble beginnings I am now the proud owner of Ocean Fox Dive Centre in the Bahamas. I am a PADI Master Scuba Diver Instructor who gets to introduce people of all ages and abilities to the magic that lies beneath the surface of the ocean. I get to dive with sharks and be inspired by them every single day.

Life is about choices. What choices will you make today?

For more information about the Ocean Fox Dive Center visit their website by clicking here.

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NovoScuba’s Game-Changing Approach for Dive Store Owners: WE PAY YOU!

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novoscuba

novoscubaThe diving world thrives on passion and adventure, but for many dive store owners, the financial and operational challenges can be as deep as the ocean.

NovoScuba, an emerging force in the diving world, is on a mission to transform this landscape for the better. With a revolutionary approach to dive store and training agency partnerships, NovoScuba is setting new standards for how dive stores can thrive while keeping their focus on delivering exceptional diving experiences.

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A New Paradigm: NovoScuba’s Bold Mission

NovoScuba’s mission is straightforward yet profound: to disrupt the traditional dynamics between dive store owners and training agencies. Traditionally, dive stores have been subjected to substantial fees charged by training agencies, for membership, materials and certifications. These costs have often placed a heavy financial burden on store owners, cutting into their profits and limiting their ability to offer competitive prices to customers.

NovoScuba flips the script by offering a model where dive stores earn money, instead of paying high fees. Dive stores receive commissions for every student they register, and their certification costs are covered. This new model not only boosts profitability but also ensures clients get top-quality training at unbeatable prices.

Financial Upsides: Earn From Student Registration

NovoScuba’s approach is simple yet revolutionary. Dive stores partnering with NovoScuba can earn commissions for every student they enroll.

Here’s how it works: For every student enrolled through NovoScuba, dive stores receive a commission. Each student enrolled will receive their e-learning materials and certification credit included in their subscription. This arrangement is a significant departure from the traditional model, where dive stores often struggle to manage high overhead costs related to training fees and certification expenses.

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NovoScuba’s approach ensures that dive stores can focus on what they do best—providing top-notch diving experiences—without being bogged down by excessive financial burdens, and the need to carry large stocks of materials.

Quality Training at a Great Price

NovoScuba stands out by offering high-quality, ISO certified, training that doesn’t break the bank, in fact our students will pay less than with most competing agencies. Clients benefit from top-notch education and safety standards at competitive prices. Dive store owners can confidently promote NovoScuba’s programs, knowing they’re offering fantastic training at affordable rates. This balance of quality and affordability helps dive stores build a strong reputation and attract more customers.

Your Brand is Your Business: NovoScuba’s Commitment to Showcasing Your Identity

At NovoScuba, we understand that your brand is your most valuable asset, and we’re committed to putting it front and centre. Unlike agencies that charge high fees to promote their own brand, we believe in investing in yours. With NovoScuba, you won’t be paying to advertise someone else’s logo alone, — our focus is on showcasing your unique identity. Certifications prominently feature your brand, as well as the training agency, reinforcing your store’s image and brand every step of the way. We’re here to support and elevate your brand, ensuring that your investment directly benefits your business.

Affordable Membership: An Investment in Your Success

NovoScuba’s membership model is designed with dive store owners in mind. Membership fees are kept low and include annual Pro member fees for your team. Payment can be made monthly or annually in your local currency, avoiding the hassle of exchange rate fluctuations. NovoScuba promises no exchange rate changes without a six-month notice, ensuring financial stability and simplifying budgeting. With a membership lasting 12 months from date of joining, you’ll enjoy a full year of NovoScuba’s benefits and support.

Streamlined Operations: Simplifying Your Workload

Handling administrative tasks can be a challenge, but NovoScuba makes it easier. We’ve streamlined certification procedures and reduced paperwork to help dive stores operate more efficiently. Certification processing is quick and straightforward, allowing more focus on teaching and customer service. Our system minimises bureaucracy by storing necessary forms in student profiles, reducing paperwork and administrative delays.

Crossover Made Easy

For dive stores looking to transition to NovoScuba’s model, the crossover process is designed to be smooth and hassle-free. NovoScuba provides support to ensure that the transition is as seamless as possible, helping dive store owners integrate into the new system with minimal disruption. Experienced dive Pros don’t need to undergo extensive retraining. Our crossover is designed to familiarise Pros with NovoScuba’s user-friendly platform, standards and course structures, and not to waste time and expense re-training in water.

With just a few simple steps, you’ll be ready to offer top-notch training through NovoScuba.

Comprehensive Business Support and Training Included in Your Membership

NovoScuba goes beyond financial benefits by offering experienced support and training. This value added service includes:

  • Business Training: Optimise your operations with guidance on marketing, customer service, and best practices.
  • Marketing and Promotion: Access resources to attract new customers and boost your store’s visibility. Enjoy cross promotions with NovoScuba to gain increased exposure.
  • Ongoing Support: NovoScuba’s commitment to its partners extends beyond initial training and setup. The company offers ongoing support to address any issues or questions that arise. This continuous support ensures that dive store owners have a reliable resource to turn to whenever they need assistance.

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Embracing Digital Natives: Instant Evolution and Continuous Improvement

NovoScuba’s digital-native approach is a game-changer. Leveraging cutting-edge technology, we ensure our services evolve and improve swiftly. Dive stores benefit from instant updates, the latest features, enhancements, and effective solutions, keeping them ahead of the curve. This continuous improvement helps dive stores stay competitive and deliver exceptional services. Whether it’s a new course update, additional marketing resources, or improved e-learning functions, NovoScuba’s digital infrastructure ensures that dive stores are always equipped with the most current and effective solutions. This continuous evolution not only helps dive stores stay ahead in a competitive market but also ensures they consistently provide top-quality services to their clients.

Why Is NovoScuba Doing This? – Fair Profit Sharing for Greater Access and Growth

At NovoScuba, we’ve taken a bold step by paying commissions to stores rather than following the traditional model of training agencies charging high fees. Our mission is to make diving accessible to everyone and to foster a growing community of new divers and continued education. By redistributing profits more equitably between stores and training agencies, we aim to create a more supportive and collaborative environment within the industry. We believe this approach not only helps individual stores thrive but also stimulates overall growth and innovation in diving. Our commitment to fair profit sharing reflects our dedication to the long-term health and expansion of the diving community.

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Everyone is getting a piece of the pie.

Getting Started: Join the NovoScuba Revolution

Ready to revolutionise your dive store experience? NovoScuba is here to support your journey toward reduced costs, increased profitability, and enhanced operational efficiency. Get in touch with our team to learn how NovoScuba can transform your business.

For more information, email info@novoscuba.com or visit www.novoscuba.academy.

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Are you ready to become a Cave Diver?

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By Marissa Eckert

What are the requirements to start cave diving?  What do I need to do to be prepared for cave training?  These are all questions I get asked by so many potential students.  There are many options when coming up with an answer.  The first option, and the easiest, would be to go the training agency website and look up the requirements to take the class.  However, this leaves a lot open for interpretation and doesnt mean you will necessarily be ready.  Like anything, there always needs to be minimum requirements.  But is that enough?  Maybe for some people it is, but for most people its not.

So, what are the requirements?

TDI breaks cave training down into three different levels.  Those levels are cavern, intro to cave, and full cave.  To start cavern the requirements state that you must be 18 years old or 15 years old with parental consent, have an Open Water Certification, and a minimum of 25 logged dives.  This doesnt sound like much.  So, what do I tell my students when they ask me?  First, I find out if they are only interested in cavern or if they are interested in potentially progressing into cave diving. If they are interested in progressing into cave diving, I always strongly suggest they get comfortable with a dual configuration first.  This configuration can be side mount, back-mounted doubles, or even a rebreather.   The main things I tell everyone they need to have down are buoyancy, good trim position, the ability to hover in place motionless without moving their hands or feet, and good overall awareness.  This means awareness of oneself and what your body and equipment are doing, but also total awareness of what is going on around you.

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So, what does all this mean?

Many times Ive had students show up thinking they had all these things mastered only to quickly realize they have a long way to go.  Which by the way, is okay! After all, we all start somewhere and progress at different paces.  The most important thing is to be open to feedback.  But there are also ways to prepare yourself better.  First and foremost, when starting down this route it is critical to find a good instructor.  Take time to look up instructors, ask questions, interview them, look at their past students, look at what type of diving they are doing, and most importantly ask questions!  Find out what techniques they use during class.

I have found that video recording students when they are struggling with something gives them a great perspective to see what they are doing wrong and helps them visualize and correct it.  Does the instructor look good as a diver?  Whether you like social media or not, the internet can be a great place for research. When looking at a diver they should look in trim, almost like they are laying flat on a table.  In videos are they finning with their hands?  Are their feet constantly moving?  Are there things dangling below their body?  All equipment and hoses should be extremely clean and contoured to the body.

The most important question to always ask during training is WHY? There should always be a why behind everything we do.  And it should never just be because I said so.  Make sure the instructor knows why they are telling you to do something a particular way.  Everyone can always learn new ways of doing things, instructors included.

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How can you truly prepare yourself?

A good idea is to record video of yourself or have a friend record you while diving.  Send it to your instructor ahead of time, so they can give you feedback and let you know if there are things you need to work on.  There is no certain number of years to be diving, or a certain number of dives to have, that says yes you will be ready.  Every individual learns at a different pace.  If a class is only offered in a minimum number of days with a maximum number of students allowed, be aware that this means less time practicing each skill.  For this reason, you might be better suited doing one-on-one training or having a regular buddy take the class with you.  This ensures you are comfortable with each other and familiar with each others habits in and out of the water, and that you get along!

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The most important thing of all is to come to class with an open mind, a readiness to learn, and no concern with whether you will receive a card, but with a concern that you will learn to be a better, safer, more competent diver.  I always tell my students safety is the number one most important thing in cave diving, but fun is a close second!  Sometimes, it may not feel fun. Stop and ask yourself does this instructor have your best interests at heart?  I know I certainly do.  I want to go to sleep each night knowing that I gave my students as much knowledge as possible to make them safe and thoughtful cave divers.

With proper training, proper equipment, proper experience, and a proper attitude I think cave diving can be done very safely.  I often joke that the most dangerous thing about cave diving is driving to the dive site!

To find out more about International Training, visit www.tdisdi.com.

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