News
Great Barrier Beer Launches in Cans – Yes We Can Save the Reef!
Brisbane start up, The Good Beer Co, Australia’s social enterprise beer company, has launched a new Great Barrier Beer for the Australian Marine Conservation Society with a call to action to all Aussie beer drinkers: Yes We Can Save the Reef!
Continuing their work with national environmental charity, the Australian Marine Conservation Society (AMCS), The Good Beer Co has launched a rebranded Great Barrier Beer in cans to help raise funds for the AMCS and their vital work to protect Australia’s national icon, the Great Barrier Reef, from the threats of climate change and pollution.
The “Australian Lager” will be brewed with all Australian ingredients for The Good Beer Co by award winning independent craft brewery Ballistic Beer Company in Brisbane.
Ten percent of the price every keg and carton sold will go directly to the AMCS to help fund their work to protect the Reef.
The new branding, featuring a watercolor painting using water from the Great Barrier Reef, was done for The Good Beer Co by Brother & Co in Brisbane who worked pro bono in support of the social enterprise and the cause.
The new Great Barrier Beer was launched at the Beer InCider festival on Friday 21st and Saturday 22nd of September where it raised over $1,000 for the Australian Marine Conservation Society, and at a special event for supporters at Ballistic West End Bar on Wednesday 3rd October.
QLD Minister for Innovation and Tourism, Kate Jones MP, pulled the first beer and launched a pre-order crowd-fund campaign for the first batch of the new Great Barrier Beer in cans.
The Good Beer Co Founder James Grugeon said he was excited to be relaunching the popular beer in cans with new branding a new brewery partner and a new style of beer. “This is a great Australian beer for a great Australian cause. Good beers drinkers at Beer InCider loved the beer and they loved that it is helping the Australian Marine Conservation Society protect our Great Barrier Reef from climate change and pollution too. We can’t wait to get it out there.”
Darren Kindleysides, AMCS CEO said: “We already know that Great Barrier Beer is a brilliant and simple way to get our important message out there and to raise funds for our work to protect the Great Barrier Reef. Our Reef needs all our help right now. Every time someone drinks a Great Barrier Beer they are raising a glass to a better future for our Reef.”
Ballistic Beer Company Head Brewer, Lachy Crothers said: “We’re stoked to be brewing this revolutionary good beer for a good cause for The Good Beer Co. It’s an absolutely cracking Australian Lager made with all Australian ingredients, just perfect to be enjoyed in the Queensland summer that’s coming!”
The Good Beer Co will be making the new Great Barrier Beer available in cartons via a special pre-order crowd-fund campaign – www.pozible.com/
And from early 2019, Great Barrier Beer will be available through The Good Beer Co website and, potentially, at previous stockists of Great Barrier Beer including Woolworths (BWS) as well as through a special campaign targeting supporters of Australia’s national icon and action on climate change and pollution.
For more information visit the Good Beer Co website by clicking here.
Dive Travel Curaçao is thrilled to announce the launch of the Curaçao Dive Vacation Guide – 2024 DEMA Special Edition, an expertly curated resource that unveils the unparalleled dive experiences and vacation possibilities awaiting you in Curaçao. Produced exclusively for the Diving Equipment & Marketing Association (DEMA) Show 2024, this special edition guide is packed with exclusive insights, travel tips, and limited-time DEMA offers that make it easier than ever to explore Curaçao’s stunning underwater landscapes and vibrant culture.
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With over 70 diverse dive sites along its southern coastline, Curaçao is a bucket-list destination for divers of all experience levels. From thriving coral reefs and intricate marine ecosystems to historic shipwrecks, the island offers a variety of underwater experiences that are hard to match. The Curaçao Dive Vacation Guide – 2024 DEMA Special Edition provides detailed recommendations for both shore and boat diving, making it a valuable tool for divers seeking the best entry points, pristine reefs, and hidden treasures along the coastline. Whether you are an avid wreck diver, or a beginner interested in shallow reefs, Curaçao has it all.
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This DEMA 2024-exclusive Curaçao guide goes beyond diving to feature insider information on Curaçao’s eco-friendly accommodations, dive resorts, and top-rated dive operators committed to sustainable dive tourism. From all-inclusive resorts that support coral reef restoration initiatives to charming boutique hotels near prime dive locations, the guide helps travelers find the ideal stay to match their vacation goals. It also spotlights trusted dive operators on the island who prioritize environmental preservation, offering travelers a way to enjoy the underwater world responsibly.
Immerse Yourself in Curaçao’s Culture, Culinary Delights, and Adventure
Curaçao offers a vibrant Caribbean culture rich in history, music, and culinary fusion. The guide reveals Curaçao’s hidden gems, including culinary hotspots, historical sites, and eco-tourism opportunities that will appeal to both divers and non-divers. Visitors can explore the island’s iconic architecture, savor a diverse range of dishes influenced by Caribbean, European, and South American flavors, and embark on land-based eco-adventures, such as hiking, cave exploration, and visiting national parks.
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It’s Time to Dive Curaçao!
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Ho Ho Ho! Vobster Quay’s recording-breaking charity Santa diving event returns on Sunday 15th December 2024 for another round of festive fundraising frivolities. Run in aid of the Royal National Lifeboat Institution (RNLI) and Help For Heroes, this ever-popular annual fundraising event aims to raise sack-loads of cash for these two very deserving charities.
Divers of all levels are invited to grab their Santa outfits – and as much festive cheer as they can muster – and head down to Vobster Quay near Mells, Somerset for a mass sponsored Santa dive in aid of charity. In previous years, the event has attracted divers from the far corners of the UK to join in the festive merriment for a final festive dive before the Christmas and New Year break. Back in 2015, the event smashed the world record for the most Santa divers with 188 divers taking to the waters donning their festive finery – a record that remains unbeaten to this day!
Vobster Santas isn’t just about setting records – it’s also about raising some serious cash for charity. Vobster Quay encourages all divers to get into the spirit of the season to raise much-needed funds for two very deserving charities – the Royal National Lifeboat Institution (RNLI) and Help For Heroes.
Through individual sponsorship and online donations, divers can invite their friends, family and work colleagues to sponsor them to plunge into the balmy waters of Vobster Quay dressed in full festive finery. Since the very first Santa dive in 2007, the event has raised over £52,000 for charity. “It’s been over 17 years since the very first charity Santa dive took place at Vobster Quay and every year the event just keeps getting bigger and better” enthused Vobster Quay owner, Amy Stanton.
“Vobster Santas is a great way for divers to say a massive thank you to the both the RNLI and Help For Heroes – two very deserving charities close to our hearts. We’re immensely proud of all that Vobster Santas has achieved and hope that even more divers will join this year’s event on Sunday 15th December. I’m confident that we can make Vobster Santas 2024 the biggest yet!”.
Divers wishing to participate can get involved by simply registering their attendance at
www.vobster.com/event-vobstersantas.php.
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